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Talk to an Expert
Previous Work
An outdoor display on a dealership forecourt — the offer visible from the road, changed from a desk rather than a ladder.
What the job involved, and what it had to work around.
The project
A dealership’s most valuable advertising space is the two seconds of frontage a driver sees at thirty kilometres an hour. Traditionally that is a printed banner: fixed for a quarter, faded by the end of it, and changed by somebody up a ladder in the rain.
DSD installed an outdoor display so the forecourt offer changes with the campaign. Registration-plate change, a finance offer, a used-car promotion, a service reminder — all scheduled, all from a desk.
Outdoor-rated brightness means it still reads at midday, which is the only test that matters on a forecourt.
What we supplied
Every part of the job, listed rather than summarised.
Weatherproof, daylight-rated screen for a roadside forecourt.
Campaign, finance and service content scheduled centrally.
Content changes from a desk rather than on site.
Supplied, installed and commissioned on the forecourt.
Tell us the site, the date and what it has to do. We will tell you what it takes and whether we are the right people for it.
More work
Recent work across Ireland and the UK.