Previous Work

The Circle Club

Digital signage through a members’ club — what’s on, what membership gets you, and which floor to go to, all on the same system.

At a glance

What the job involved, and what it had to work around.

The project

What the job was

A members’ club sells two things at once: the shows and the membership. Printed posters do the first job badly — listings change, runs sell out, a show closes and the poster stays up — and the second job not at all.

DSD installed screens through the building running both. Show listings update themselves as the programme changes; membership messaging runs in the gaps; and lift lobbies carry floor-by-floor direction so a member arriving for something on four is not reading a laminated sign.

Same content platform across the building, so a change to the programme changes every screen at once rather than a walk round with a screwdriver.

ClientThe Circle Club
WhereDublin
WhatDigital signage and wayfinding
SectorMembers' club

What we supplied

The build, item by item

Every part of the job, listed rather than summarised.

Show listings

Current programme running on screen, updated centrally as it changes.

Membership messaging

Membership and offer content scheduled between listings.

Lift lobby direction

Floor-by-floor wayfinding at the point people are deciding where to go.

Central control

One platform across the building — one change updates every screen.

On site

Photographs from the job

The build and the finished event, as they were.

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More work

Other projects

Recent work across Ireland and the UK.